Darling Divas Nail Salon and Spa for Girls

Nail Salon and Spa for girls 16 and un...

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Quick Pitch

         Darling Divas is a full service nail salon and spa with a twist, instead of concentrating on their mothers we provide a place where young girls can get the same, if not better, treatment for half the price.

Our motto: "I am who I am, I am beautiful in my own special way, I Am Me"

Our motto epitomizes what we want to convey which is: enhancing what you have is great but you don't need to change you to be special because you are one of a kind.

Product/Service Details

We offer individual services such as:

Traction & Accomplishments

               Darling Divas has one location that is serving several cities in Northwest Florida.  We are the only spa that caters primarily to girls yet we are still able to service their mothers for those mother/daughter outings. We have identified and developed a niche that was nonexistent and because of our preeminence we have been able to network not only with other businesses but more importantly with local charities.

               Partnering with Catholic Charities we were able to not only donate a portion of our proceeds to help local battered women's shelters we were also able to offer free services to the occupants of these shelters which brought back a lot of smiles to some otherwise sad faces. We want to continue bringing the smile that a sense of self worth and "comfort in one's skin" brings by expanding our services to young cancer patients. There is an increased cost with this segment of the population because of the need for sanitary protocols that are above and beyond state regulatory requirements as well as "one time" or "single use" less toxic polishes.

How We're Different

                 Darling Divas is the only Nail Salon and Spa specifically designed for little girls in mind. Whether she comes in for a simple manicure or a full birthday party each Diva is treated like a princess wearing a spa robe and telling the technician about her grueling day at school. Our sense of community involvement goes beyond the profit margin and transcends any bias, the founders want each service to be a memorable experience that is boasted about and sought after.

Team

Janie Patterson - Owner

Retired Air Force Master Sergeant, Business Owner and Native Floridian. 


Janie "The Diva with the smile" is a 20 year retired veteran of the United States Air Force with numerous deployments and brings a plethora of talents not limited to project and personnel management. She is also a devoted mom, daughter and wife and is involved heavily in the local community. Janie's idea came one day as she watched a toddler cry her little eyes out while she watched her mom get a manicure. Her passion is to enliven, embolden and ensure that every little girl who comes into Darling Divas realizes that she deserves the best, should always give her best to be the best and still be able to make others feel good about themselves. Recently she has focused on bringing her infectious love of life to young victims of domestic violence and those who are ill.


Ernest Sordelet - Owner

Retired U.S. Marine, Business Owner, Native New Orleanian. 


If Janie is the Diva then Ernest is definitely "the dude" of Darling Divas. A retired U.S. Marine with 25 years of service he has accepted and even embraced the "pink cocoon" as he calls it. A father of two girls and one boy Ernest brings a wealth of experience in business sales and personnel management and a well developed sense of humor, which goes a long way when the occasional unruly 2 year old stops in. Ernest is also involved in the local community and its charities. Both Janie and Ernest enjoy teaching the merits of entrepreneurship.


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