Event Essentials

Event organization SaaS that goes far beyond just ticket sales


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Event Essentials is a revolutionary new alternative to traditional event planning.  From galas to bashes and fairs to festivals, we’re providing a digital solution to the disorganization that plagues events of all types and sizes.  Best of all, we actually help address all of the many aspects of events - and are fully customizable to suit any need.  Watch your efficiency rise and your overhead drop with Event Essentials!

We all like having a good time at fundraisers, sports matches, and other types of events - but behind the scenes, there’s a ton of hard work going on.  It takes a tremendous amount of organization to properly juggle all the different aspects of events, which include:

With this much to manage, event organizers understandably run into a ton of inefficiencies and bottlenecks along the way.  The problem arises from the antiquated use of paper forms and high number of human interactions that are needed.  Without a single digital platform to help manage these aspects, they’re forced to piece together solutions.

Instead of rolling the dice with subpar organization and hoping nothing goes wrong, event organizers need a consolidated platform that helps them run, manage, and streamline event production.  Sure, some digital options are available - but they only address certain aspects of events.  It’s time to optimize organization, increase productivity, and lower overhead so you can get back to the fun!

Enter Event Essentials:
the event management SaaS that organizers have been waiting for.  At long last, they have all the tools they need organize better and save valuable time and money - all in one user-friendly package.

Ditch those paper forms, PDFs and checks - the new age has arrived.  Our revolutionary platform virtually eliminates the faxes, scans, and snail mails of registration forms, vendor/sponsor/volunteer applications, and other documents.  Instead, organizers can leverage our eTicket Sales & Registration System to digitize everything while enjoying unprecedented real-time access to data and files from anywhere, 24/7.  Event Essentials is truly a one-stop solution.

While competing solutions specialize in 1 or maybe 2 event aspects, Event Essentials features over a dozen - all orchestrated via a secure administration system.  Not only do we do them all, we also give you full control with a customizable UI that lets you track the details you want, organize how you want, and allocate resources properly.  

Event Essentials can be integrated into any event organization system, no matter which one you presently use.  Our rich feature set can be broken down into modules - so even if you have an existing website or another platform, you can easily pick out what your event currently needs, add more later if you want, and leave the rest.

Once you’re set up, we allow anyone to administer the website functions via a secure, password-protected dashboard that requires no web design or programming skills.  This means that no matter what your area of expertise, you can use Event Essentials to get the data and insight you need to optimize job performance. Here are some of the many features that help make the event organizer’s job easier: 

These features come together neatly to provide an incredible amount of value to not just event organizers and attendees alike.  Some of the more appealing benefits include:

A more professional and efficient event image

The ability to sit back and watch us set up your entire event system with our Personal Concierge service

“Going green” with simple online forms that eliminates reams of paper

Easy exporting of all event data, and helpful online reports

Removing the burden of handling cash and checks during registrations and donations

Event promotions through our marketing partners, Facebook, and Twitter

Helpful for any event type - from concerts to galas to races

The ability to register individuals and teams over multiple categories

Since securing our first client back in 2011, we’ve made steady improvements to the Event Essentials platform and now have it ready for mass market penetration.  A collection of happy customers are currently benefiting from our system - and have expressed their satisfaction time and again on social media and our website.  The $125,000 in revenue we generated in 2016 is proof positive of these customer relationships - a number that’s only poised to grow exponentially.

Now, we turn our short-term focus squarely to the execution of our go-to-market strategy.  The digital realm will be the foundation of our efforts - particularly through constant social media engagement and PPC ad campaigns.  These activities will also be supplemented with certain traditional tactics, including industry event attendance.

For more information on what the future holds for Event Essentials and how we’re creating investor value, please request access to the Business Plan portion of this profile!

Our two founding visionaries combine passions for venture creation with top-level corporate experience.  Each of them have been delivering innovations in the digital solutions industry for over two decades, through top national players like Procter & Gamble and Clear Channel.  It’s time to learn a little more about them!

Kiffen Taylor, Co-Founder
23 years of Senior Level Management experience with several High Tech and New Media companies. Experienced in developing sales & marketing strategies, and overseeing the production of new media projects and products. Primary areas of expertise are:

  • Digital Business Solutions Strategy/Architecture
  • e-Business development
  • Website development
  • e-Commerce solutions
  • Product - Program - Project Management
  • Online/Offline Marketing
  • Development of new integrated marketing strategies from conception through implementation

Clients; Scosche Industries, Trackr, SolarWorld, Fifty Flowers, Right Hemisphere (SAP), Proctor & Gamble, Clear Channel Communications, Kawasaki, WellPoint, Century 21, Chevron, Union Oil, Universal City Walk, Blue Cross, Barr Labs, Teva Pharmaceuticals, CBS, ABC, and SONY Entertainment Pictures.

Craig Manning, Co-Founder
Craig Manning’s  dedication to the design and production of creative, innovative multimedia software can be attributed to one factor: an intense passion for his industry. He became Co-Founder of Digital Imagination, an Internet Technology Firm, in 1996 and has 20+ years of experience in the Digital Media Industry delivering for clients such as; Proctor & Gamble, SONY, Barr Laboratories, CBS, Disney, ABC, Kawasaki, Clear Channel Communications and Chevron.

Craig Manning has played a major role in the evolving digital business industry and in addition to multimedia production and service, developing new business, maintaining customer relations, and conceiving sales and marketing strategies.  His thorough, ‘nuts and bolts’ understanding of the complex set of components comprising multimedia production will continue to make him a powerful force in the digital industry.  His latest focus has been on developing easy to use and feature rich solutions for events and festivals with Event Essentials.

Over the years Craig has lead the development of cutting edge Online software in industries across the board, such as Insurance, Food and Restaurants, Cities and Municipalities, Social Media, Youth Sports, Electronic Commerce, Pharmaceuticals, Auto, Entertainment and more. These programs have streamlined manual processes and enabled his clients to become more efficient and the bottom line, more profitable.

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