U Posted by Laura Moller
\ January 17, 2014

As 2014 draws to a close, we’re taking a look at startup trends that will be taking off in the new year. Here’s to another great year of startup funding!

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Music Will Get a Redesign

From the 8-track to the iPod, the way we listen to music has historically evolved due to technological advancements from large companies with established ties in the industry. Recently, however, several startup companies are making waves in the music space through innovative product design. Fundable companies like HearNotes and HiddenRadio have both been hailed as revolutionary by the press and highlighted for their impeccable designs. Music and tech aficionados alike are vocal supporters of these exciting innovations.

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Craft Goods Will Go Mainstream

Craft goods used to be siloed into niche communities, often only available within a certain region or through word of mouth. We’re seeing an incredible influx in companies seeking to make craft products more accessible. From small batch breweries and spirit companies to hand-crafted organic food, coffee, and even floral lines, Fundable craft companies are successfully bringing more products to consumers doors every day, and catching the eye of backers and investors.

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Security and Anti-Hacking Tech Will Boom

While 2014 was the year of the data breach, 2015 is slated to be the year of solutions. From smartphone connected technology to protect your home, to fingerprint access to everyday devices, people are getting serious about protecting their belongings and information. As the new year dawns, we’re seeing Fundable companies like Engineered Magik launching and working to create a safer online operating system.

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Consumers Will Be Very Hands-On with Health

Consumers are demanding a more hands-on approach to their health and wellness, and several startup companies have popped up trying to meet this need. From Fundable office products like StandDesk, that offer preventative health benefits in everyday life, to complex wellness trackers like DistaSense, startups are answering consumers’ call. More and more healthcare providers are providing more accessible care through online portals and telemedicine, and wearable fitness tech continues to receive funding.

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